This is an educational documentary meant, I assume, for university campuses. Sounds pretty similar to Jackson Katz's Tough Guise. Here some of the main points of the film, according to the supplemental materials.
• The filmmaker admits that he grew up in “bro culture,” pointing to his background in sports and music.
• He then suggests that boys today are being raised in the same sexist ways he was raised.
• But he underlines a key difference between then and now: he claims that the sexism inherent in today’s “bro” culture is far more dangerous than in the past.
• The primary aim of the film, he says, is to understand the variety of ways that this increasingly dangerous strain of sexism continues to be lauded and defined as cool by mainstream media and mainstream male culture.
You can also read a transcript of the film (here)and a study guide for the film (here). Below is a low-resolution full-length preview of the film.
Filmmaker Thomas Keith, a professor of philosophy at California State University, Long Beach, provides an engrossing look at the forces in male culture that condition boys and men to dehumanize and disrespect women. Breaking down a range of contemporary media forms targeted explicitly at young men, Keith teases out the main maxims of "bro culture" and "the bro code," and examines how this seemingly ironic mentality reinforces misogyny and gender violence in the real world. Whether he's looking at movies and music videos that glamorize womanizing, pornography that trades in the brutalization of women, comedians who make fun of sexual assault, or the recent groundswell in men's magazines and cable TV shows that revel in reactionary myths of American manhood, the message Keith uncovers in virtually every corner of our "entertainment" culture is clear: that it's not only normal -- but cool -- for boys and men to control and humiliate women. Along the way, The Bro Code makes a powerful case that there's nothing normal, natural, or inevitable about this toxic ideal of American manhood, and challenges young people to fight back against the resurgent idea that being a "bro" -- and a man -- means glorifying sexism, bullying, and abuse.
Featuring interviews with Michael Kimmel, Robert Jensen, Shira Tarrant, J.W. Wiley, Douglas Rushkoff, Eric Anderson, and Neal King.
Step 1: Train Men to Womanize (18:03)
Step 2: Immerse Men in Porn (13:25)
Step 3: Make Rape Jokes (11:33)
Step 4: Obey the Masculinity Cops (12:22)
Viewer discretion advised : Contains violent & sexual imagery and profanity.
Written and produced by Thomas Keith
Director of Photography: Michael Enriquez
Additional Photography: Mitch Lemos
Editing: Thomas Keith
Filmmaker's BioDR. THOMAS KEITH | Director, Writer, Producer
Dr. Thomas Keith teaches philosophy at California State University, Long Beach and California Polytechnic University. He specializes in American philosophy and pragmatism with an emphasis on issues of race, class, and gender. In 2008, Dr. Keith directed and produced the bestselling film, Generation M: Misogyny in Media and Culture, which is used in classrooms around the world.